Author Archives: Tom Craik

About Tom Craik

Senior Account Executive at Finn Communications, a PR and Word of Mouth agency based in Leeds. Baby face. Northern Monkey. Attention junkie. Space man. Fake tan. Dancefloor dreamer. Analyser. Deliberator. Wordsmith. Book worm. Head in clouds. Telecaster. Dance floor master. Closet rasta. Free love. Fresh jokes. Old gear. Naff beard. Existential. Influential. Left of centre. iPod. Math rock. Psych Folk. Dropping dubstep. Chicken Balti. Laos. Berlin. Bass bin. Circle pit. Guggenheim. Baltic. Cabernet. Globalised. Wired. No house. No car. Going places!

Life in a Day: the most ambitious crowdsourced project ever

My love for slow paced, creative cinema is well known and I’m a sucker for anything that highlights the seemingly unimportant, mundane details in people’s lives and brings out the beauty in them. So I was intrigued to read about … Continue reading

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Three trends from Insight Eleven

I was priviledged enough to attend the recent (Don’t Panic) Insight Eleven event at The Studio, The Hive, in Manchester, a half day seminar in which the North West’s finest came together to discuss the industry trends for 2011. To … Continue reading

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Return of the mack

It’s been a long time since I posted anything on this blog – almost a year and a half – and since then I’ve gone from being lowly postgrad studo to PR wonderkid (I jest…I’m still very much a novice). … Continue reading

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Reflecting on the value of a PR Masters Degree

For the past week or so I’ve been basking in the afterglow of a fulfilling and well spent year, but I’m more than ready to move on. As yet another birthday passes me by I’m finally done with education – … Continue reading

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Social media revolution video

Here’s the latest video doing the rounds, decrying the cultural importance of social media. In keeping with the revolution theme, It’s suitably dramatic.

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I’m suffering from lazy blogger syndrome

Admittedly I’ve been struggling to keep the pace with this blog recently. I’d like to say it’s because I’ve been too busy, and although my dissertation has been taking up lots of of time, I’ve come to the conclusion that … Continue reading

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